R-Wings Fashion House
Nature of business: Manufacturing and Wholesaling
Industry: Textiles
Year of establishment: 2013
Products: Men’s casual shirts, denim jeans and boy’s casual shirts
Brand: R-WINGS, PEACHWOOD, R-WINGS JUNIOR
Company Background Information:
The company R-Wings Fashion House based in Santacruz West, Mumbai manufactures men’s casual shirts, denim jeans in the brand name ‘R-WINGS’, and boy’s casual shirts in the brand name ‘R-WINGS JUNIOR’. The name ‘R-Wings’ has earned trust, goodwill and confidence of the customers over a short period of time and has indeed become our name. The company has quality customers all over the country especially South India and even in international markets and believes in maintaining continuing relationship with them. Also we supplement our core product with customer centric after sale services. And thus the company is all for its people and those associated with the R-Wings culture.
Vision:
To be one of the top brands in clothing having a perfect combination of quality, quantity and price.
Mission:
To surpass the company’s own past performance thereby achieving a gradual increase in the market share and the turnover.
The Brand:
R-WINGS as a brand personifies youth, fashion, blue, style, elegance, trend, colour and class. ‘Best Quality at the best price’ is what the R-Wings culture is all about. The slogan ‘Simply You’ signifies denims that enable you to be just the person you are. The company believes in constant innovation and walking with the changing fashion trends. Our core competency is our product itself which is priced through the strategy: high value pricing – superior value at a reasonable cost.
